Family Owned & Operated

With the intention of promoting small businesses to local residents, Look Local’s debut issue mailed to 10,000 homeowners in August, 2010. With a tremendous amount of hard work, an amazing customer base and of course a few sleepless nights, Look Local has grown to reach over 40,000 addresses. We could not have achieved this level of growth without our loyal readership, and those first few advertisers who gave us a chance when we presented them with the mere idea of this fantastic advertising option.

Today, we are constantly working to continue our mission of connecting quality local businesses to their target audience. We look forward to many more years of promoting Central Florida’s most awesome businesses and hope to earn the opportunity to represent yours!

Meet the Team

greg hogan

Greg HoganOwner - Publisher

carla hogan

Carla HoganOwner - Publisher

Greg Hogan

Owner - Publisher


With a vast accumulation of knowledge acquired through management positions, real estate investments and entrepreneurial ventures, together with his valuable resourcefulness and real-world experiences, Greg is an integral part of the internal operations of Look Local. With his desire for efficiency, Greg consistently develops plans and strategies to increase productivity within the company.

Capitalizing on the beautiful weather, Greg enjoys golfing and riding his scooter around town, as well as spending quality time with his wife, kids and grand-kids.

Fun Facts

Can't live without: Sunny Beach Days
From my decade, I love: Star Trek
Fascinated by: Technological Advances

Carla Hogan

Owner - Publisher


After working relentlessly in the corporate world for over 20 years, Carla knew it was time to dedicate her time and energy to a cause she was passionate about. Utilizing her professional skills acquired through years of experience working for a large company, coupled with her enjoyment for developing relationships, Carla has found her calling by helping small business owners grow using Look Local.

A busy mother, grandmother and wife, Carla still finds time to enjoy running and volunteering time for non-profit organizations.

Fun Facts

Can't live without: Sunshine & Blue Skies
From my decade, I love: Mrs. Beasley
Fascinated by: How fast time flies

What Our Clients Say

I love Look Local! As a business that has been around coming up on 20 years in the Oviedo area, I have seen my share of advertising companies come and go. Some were good, some were bad. I found that in my business the glossy direct mail advertising is the one that works the best. When Look Local walked in my store back in 2010, I was skeptical as I always am with advertisers. I have to say, they have not disappointed. My business continues to grow. Their publication proves itself on a monthly basis for me. They are also great down-to-earth people who take pride in what they do and how they treat customers. I’m a very happy customer.
The Pet Bow-Tique