1. How Often Is Look Local Published?

We publish on a bi-monthly schedule: February, April, June, August, October, and December. Magazines typically arrive in mailboxes between the 1st and 5th of each issue month.

2. When Is the Deadline to Submit My Ad?

The deadline for final artwork or ad changes is the 8th of the month prior to each issue. For example, if you’re advertising in the February issue, all content must be approved by January 8.

3. Where Do You Distribute the Magazines?

Look Local Magazine currently publishes two active editions, each reaching approximately 30,000 residential and business addresses via USPS Every Door Direct Mail (EDDM). These magazines are mailed to carefully selected high-income neighborhoods across Seminole County.

• Edition 1: Lake Mary, Heathrow, and Sanford (ZIPs 32746, 32771, 32773)
• Edition 2: Oviedo, Winter Springs, and Chuluota (ZIPs 32765, 32766, 32708)

Beginning in 2026, we are expanding our coverage with two new editions:

• Edition 3: Casselberry, Winter Park, and Maitland (ZIPs 32707, 32792, 32751) – Launching February 2026
• Edition 4: Longwood, Wekiva Springs, and Altamonte Springs (ZIPs 32750, 32779, 32701, 32714) – Launching mid-2026

Across all editions, our team hand-selects the highest-income postal routes within each ZIP code to ensure your ad reaches well-qualified, family-oriented homeowners with strong purchasing power. We avoid apartment-heavy or lower-response areas, maximizing your return on investment.

4. What Ad Sizes Are Available?

We offer three distinct ad sizes: Full Page, Half Page, Quarter Page, as well as premium placements such as Front Cover and Back Cover. Each size varies in dimension, allowing you to match your message and visuals to your budget. Our in-house design team is happy to help you decide which format is best for your goals.

5. Do I Need to Provide My Own Ad Design?

You can supply print-ready artwork at 300 dpi, or let our in-house creative team create a custom design for you. We’ll blend your branding, images, and content into a professional, effective ad.

6. Why Should I Advertise Consistently Instead of Just Once?

Consistency is crucial in print advertising. A single ad can spark initial interest, but repeated exposure builds brand recognition and trust. Readers need multiple touchpoints before they take action, so advertising regularly keeps you top-of-mind when they’re ready to buy.

7. What Kind of Results Can I Expect from a Single Ad?

While a single ad might produce some inquiries, it’s unrealistic to expect major impact from just one insertion. Advertising is most effective as a long-term strategy. Businesses that commit to multiple issues typically see stronger results and higher ROI.

8. How Do I Measure the Return on My Advertising Investment?

Use coupon codes, special offers, dedicated landing pages, or trackable phone numbers to measure leads and conversions. Ask new customers how they heard about you. Over time, this helps you pinpoint how Look Local impacts your bottom line.

9. Will I See a Proof of My Ad Before It Goes to Print?

Absolutely. Whether you design the ad or let us handle it, we’ll provide a digital proof for review. Once you approve, it heads to the printer for production.

10. Can I Change My Ad Content Each Issue?

Yes! Since we publish every two months, you can update your ad to highlight timely promotions, seasonal offers, or new products. This keeps your audience intrigued and engaged.

11. Do You Provide Proof of Mailing?

We offer verifiable postal receipts and documents each cycle to confirm the number of magazines mailed. We personally deliver them to the main U.S. Post Office facility to ensure everything is on track.

12. Why Does Look Local Focus on High-Value Neighborhoods?

Part of our success stems from targeting established neighborhoods where residents have disposable income and genuine buying power. This approach ensures your marketing dollars are spent where they matter most.

13. How Else Does Look Local Promote My Business?

Beyond direct mail, we email digital editions to subscribers, participate in community events to share extra copies, and showcase advertisers on social media. These efforts further expand your brand’s presence.

14. Do I Need a Long-Term Contract to Advertise?

We offer flexible packages tailored to various budgets and timelines. While ongoing advertising typically yields better returns, you’re welcome to choose a schedule that fits your objectives.

15. How Do I Get Started?

Reserve your ad online in Look Local Magazine through our Advertise With Us page. Customize your campaign by selecting the right ad size, campaign length, and mailing zones. Get automatic discounts based on your advertising duration or multi-edition bookings, and submit your order—all in about two minutes.